The “Silly Trousers” look is out on real golf courses.

A golfer’s attire is of vital importance to him, from both the sartorial point of view and from the practical point of view.

There’s a bit of a cliché in non-golfing circles about the pants that guys wear on the golf course — the Monty Python team actually did a sketch about golf calling it the "Silly Trousers Competition" — trousers being what the British call pants. Innumerable scenes in movies and on TV show golfers in plaid pants and matching hats — do golfers really dress like that?

It’s certainly true that golfers take their clothing seriously. Visit any sports outlet and you will see row after row of pants, short-sleeved shirts, long sleeved shirts, socks, caps and even intimate apparel. For lady golfers, there will be equally substantial displays of slacks, divided skirts, t-shirts and head wear.

The fit is important to the game: A golfer will tell you his shirt of vital importance to his game. If it’s too tight and catches under his armpits, he’ll be uncomfortable and it may even hamper his swing, if it’s too loose it’ll pull out and cause him annoyance. If his pants are too loose, he’ll be uncomfortable as they chafe against his thighs — the effects of their being too tight are obvious.

Golf apparel is huge business — that’s not surprising when you realize how popular the game is around the world. Some of the brand names on golf clothes are household names. Companies like Nike, Adidas and Reebok are pretty well recognized as being producers of sports apparel generally, but Ralph Lauren and Burberry aren’t yes even these companies have lines of golf clothes.

So what are the names golfers want to have on their shirts and pants? Most of them now are choose golf clothes endorsed by their favorite golfer — the best selling lines are the ones endorsed by the top golf pros. The name on your shirt doesn’t need to be Tommy Hilfiger or Slazenger but Greg Norman, Bobby Jones or Tiger Woods.